High-quality product photos are unquestionably one of the most important attributes of e-commerce businesses. If you want to maintain a professional-looking online store, choosing the right image size is the key. An under or over-dimension online item picture can create a bad impression on customers. It will negatively impact user experience and affect business growth. This post will give you a clear concept of the best size for e-commerce product images.
What is the Best Size for E-Commerce Product Images?
An image size consists of two attributes: width and length/height. It is often called resolution. We generally measure the physical dimension and resolution of photos in pixels. A high-proportion image contains more details than a low-sized one. The resolution of a photo is defined by width and length (1920×1080) or total pixels (2,073,600). An image with a high KB or MB contains more pixels. Choosing the right e-commerce image dimension is crucial to improving user experience and optimizing page loading times. For example, slideshow images have a wide shape, which is perfect for displaying new arrivals. They are large images compared to blogs or thumbnail photos.
Different Types and Sizes of E-commerce Product Images
Not all types and proportions of photos of online goods serve the same purpose. E-business item images come in various types: small, medium, large, etc.
Small-sized Product Images
This type of photo is mainly used as Thumbnails. It is around 100×200 or 200×200. People usually use small-dimension pictures for category page goods’ images. These tiny visuals give users a hint about the context without opening it.
You may also like to read… Why Edit Product Photos for E-Commerce Success
Medium-sized Product Images
Online retailers use medium-dimension item photos to preview a single item. It must be clear and in detail. The ideal dimension is around 640 X 640 or 800 X 800. Customers can view the item from different angles, like front, back, side, etc.
Zoomable Images
This type of picture allows online visitors to zoom in on the item photos to see the specific details, design, texture, shade, etc. Their standard resolution is 800 x 800 or 1000 x 1000.
360-degree Images
360-degree goods’ photos allow customers to see items from every angle, in real-time, by rotating them on different sides. It provides online viewers with an interactive and comprehensive experience. 360-degree item pictures come in various options, such as 4096×2048, 2000 x 2000, 2,500 x 2,500, etc. But the resolution should be 2:1.
You may also like to read… How to Outsource Product Photo Editing for E-commerce
Infographic Images
This type of picture is mainly used to convey primary goods’ features and selling points. It may contain text, icons, and graphics to give a quick idea about the item—the ideal dimensions for infographic photos, such as 600×1200, 1,200 x 675, etc.
Product Package Images
Goods’ packaging does much more than protect the item. It creates a positive impression at first glance and entices customers to learn more about the supplies. The measurement of the merchandise packaging image will vary depending on the item’s shape, weight, and dimensions.
Guide to Various E-commerce Sites Product Image Size
| E-commerce Brand | Minimum Resolution | Standard Resolution | Maximum Pixel Resolution | Maximum File Size | File Format |
| Amazon | 1000 x 1000 | 2000 x 2000 | 10000 pixels | 10 MB | TIFF, JPEG, GIF, and PNG |
| Walmart | 500 x 500 | 2000 x 2000 | 10000 pixels | 5 MB | BMP, JPEG, and PNG |
| Shopify | 800×800 | 2048 x 2048 | 4472 x 4472 | 20 MB | TIFF, JPEG, BMP, GIF, and PNG |
| eBay | 500 x 500 | 1600 x 1600 | 9000 x 9000 | 12 MB | TIFF, JPEG, BMP, GIF, WEBP, HEIC, AVIF, and PNG |
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Final Words
Customers judge your brand through what you sell. If your goods’ images are not compelling enough to attract customers and motivate them to buy items, you are not on the right track. Choose your goods’ photos carefully. Before uploading them on your online site, ensure they have the standard shape, dimensions, and quality. Now, you know what is the best size for e-commerce product images.
